Mazda Vehicle Exhibition and Test-drive Event and Hoyu-kai Festival was held in Nishinoura area of Mazda Hofu Plant on Sunday, May 26.
Mazda, together with Hoyu-kai and Yamaguchi Mazda, planned various events in order to entertain the Hoyu-Kai member companies and their family. The events included test-drive, performances on stage, “Monodzukuri” experience workshop and others. A total of 1,661 people brought more excitement to the festival than usual.
There were also an exhibition and test drive of the MAZDA3 that was just launched to sale on May 24. It was a good opportunity to experience the MAZDA3 by actually seeing, touching and riding. Our Hofu factory staff opened a food booth of flavored shaved ice etc.
It was great chance for us to get to know Hoyu-Kai member we didn’t know. The unity between partners also have become stronger through the event. Hope we can contribute to promote regional development by keeping this unity.

※Hoyu-kai: an association of Mazda’s partner companies in Hofu area.